It is also their strongest growth in existing customers for over 18% of the company. Mostly, the companies rely on attracting new customers, would convince them especially with quality & design and technology. The companies mainly in the areas of technology and marketing see everyone forward but at cost reductions, potential for improvement. These perform especially those companies wishing to see a competitive advantage customer loyalty, quality and design of their products. Also a quarter of all surveyed decision makers recognizes need for action, what concerns their market information. Good market information on downstream industries are paying off: 43% of the companies are evaluating their knowledge of the downstream industry as well, can now speak of a good business location in the average of all respondent companies can do this, only 34% of claim. Ceresana industry Monitor examines methodology of CIM quarterly business climate of global chemical and plastic industry.
From a pool of more than 110,000 enterprises, selected companies to participate are invited every quarter. Decision makers from 46 countries have replied. To ensure a representative picture, surveyed companies of all size categories to the current situation, their expectations and assessments. Future market developments, but also opportunities and challenges can be identified early enough. The detailed presentation of the survey results can be purchased exclusively from Ceresana research. In addition to a general overview of the chemical industry, detailed investigations for five sectors be carried out individually: manufacturer of petrochemicals, plastic & elastomers, processors of plastic & elastomers, specialty chemicals, chemical trade and paints, coatings & adhesives. Survey participants will receive free these detailed reports. About Ceresana research Ceresana research is one of the world’s leading Market research institutes for the industry.
Several 1,000 companies from over 55 countries already benefit from the reliable market research of company both operational and strategic decisions. The expert team of Ceresana provides comprehensive market analyses and forecasts. The company offers multi-client studies commissioned studies, specifically tailored to individual customer needs. Market research aims to increase sales due to well-founded market data and forecasts, to minimize risks and to strengthen market positions. The analysts of Ceresana are specialized in the following markets: chemicals, plastics, additives, raw materials, industrial – cim /